E-commerce

Best Marketing Agency for E-commerce Brands

Former Google & Amazon leaders delivering data-driven performance marketing for e-commerce brands. $25-$150 average CAC. Proven strategies at scale.

3.8x
Average ROAS improvement
42%
Reduction in CAC
65%
Increase in repeat purchase rate

E-commerce Brands Quick Facts

Typical Investment Range

$25K-$500K/month

Average CAC Range

$25-$150

Average LTV Range

$150-$800

Best Platforms

Google ShoppingMetaTikTokPinterest

Competition Level

high

Why PCG is the Best Marketing Agency for E-commerce Brands

We bring enterprise-level expertise and proven strategies specifically tailored for e-commerce brands.

1

Deep e-commerce expertise across DTC, marketplace, and omnichannel brands

2

Former Google Shopping and Meta specialists who understand platform algorithms

3

Proven strategies for scaling profitably while maintaining healthy unit economics

4

Advanced attribution and incrementality testing to optimize channel mix

5

Full-funnel approach including acquisition, conversion, and retention optimization

E-commerce Brands Marketing Challenges We Solve

We understand the unique obstacles facing e-commerce brands and have proven solutions.

Common Challenges

Rising customer acquisition costs across all paid channels pressuring margins

iOS 14.5+ attribution challenges making it difficult to measure true channel performance

Inventory management and seasonality creating cash flow and planning challenges

Competition from Amazon and marketplaces capturing branded search traffic

Retention and repeat purchase optimization to improve unit economics

Our Solutions

Advanced shopping feed optimization with dynamic bidding based on margin and inventory

Multi-platform attribution modeling to accurately measure cross-channel contribution

Email and SMS retention programs that increase repeat purchase rates and LTV

Conversion rate optimization (CRO) to maximize revenue from existing traffic

Full-funnel strategy from awareness (social) to conversion (shopping) to retention (email/SMS)

E-commerce Brands Marketing FAQs

How do you handle iOS 14.5+ tracking limitations for e-commerce?

We implement comprehensive solutions including Conversion API (CAPI), server-side tracking, predictive modeling, and multi-touch attribution. Our approach maintains accurate performance visibility despite privacy changes while optimizing for true incremental revenue.

What makes e-commerce marketing different from lead generation?

E-commerce requires focus on product-level profitability, inventory management, shopping feed optimization, and LTV/retention rather than just lead volume. We optimize for contribution margin, not just ROAS, and implement retention strategies to improve unit economics over time.

Can you help with both acquisition and retention marketing?

Yes, we provide full-funnel services including paid acquisition (Google Shopping, Meta, TikTok), conversion rate optimization, email marketing, SMS campaigns, and loyalty program strategy. Our focus is profitable growth through both new customer acquisition and existing customer monetization.

How do you optimize Google Shopping campaigns for profitability?

We segment products by margin, velocity, and seasonality, then apply different bidding strategies and budget allocations. We use custom labels for inventory levels, promotions, and profitability tiers. Our approach maximizes contribution margin, not just revenue or ROAS.

What budget do e-commerce brands need for paid marketing?

Minimum $25K/month for meaningful testing across channels (Google Shopping, Meta). Growing brands typically invest $50-$150K monthly, while established brands scale to $200-$500K+ based on unit economics, growth targets, and competitive dynamics. Budget allocation varies by product margins and LTV.

How quickly can we see results from e-commerce marketing?

Traffic and revenue increases typically appear within 2-3 weeks. Meaningful ROAS improvements and profitability optimization takes 60-90 days as we gather performance data, implement testing, and scale winning strategies. Retention and LTV improvements require 3-6 months to fully materialize.

Ready to Dominate E-commerce Brands Marketing?

Get a customized growth strategy built specifically for e-commerce brandswith proven results and industry expertise.