Search, Shopping, Display, Performance Max, YouTube

Google Ads & YouTube Management

Expert Google Ads management that drives scalable, profitable growth. From search campaigns to YouTube advertising, we engineer campaigns that maximize ROI and scale efficiently.

$250M+
Ad Spend Managed
2.3x
Avg ROAS Lift
89%
Client Retention

Trusted By Industry Leaders

Brands That Choose Excellence

Egnyte
B2B SaaS

Egnyte

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GOAT Foods
E-commerce

GOAT Foods

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Asset Based Lending
Lead Gen

Asset Based Lending

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AtoB
B2B SaaS

AtoB

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Albee Baby
E-commerce

Albee Baby

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Berry Street
Healthcare

Berry Street

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Egnyte
B2B SaaS

Egnyte

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GOAT Foods
E-commerce

GOAT Foods

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Asset Based Lending
Lead Gen

Asset Based Lending

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AtoB
B2B SaaS

AtoB

placeholder
Albee Baby
E-commerce

Albee Baby

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Berry Street
Healthcare

Berry Street

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Join the many companies that trust PCG with their growth strategy

Most Google Programs Underperform

We've mastered every aspect of the Google Ads ecosystem through years of enterprise-level optimization and direct platform experience. We understand how to engineer campaigns that drive scalable, profitable growth at any scale.

Agencies that set it and forget it
Junior account managers with no skin in the game
No measurement beyond last-click attribution
Cookie-cutter strategies that ignore your business model

The PCG Difference

Former Google & Amazon Leaders

Direct access to partners who built these platforms

True Accountability

We treat your budget like it's our own money

Measurement-First Approach

Attribution modeling, incrementality testing, MMM

Custom Strategy

Built for your unit economics, sales cycle, and goals

What's Included

Every engagement is customized, but here's what you can expect from a typical google ads & youtube management partnership.

01
Search campaign architecture and optimization
02
Shopping feed optimization and bidding strategies
03
YouTube campaign creation and creative testing
04
Performance Max campaign setup and management
05
Display network targeting and optimization
06
Automated bidding strategy implementation

Our Process

A structured approach that delivers results while keeping you informed every step of the way.

1

Account Audit & Strategy

Comprehensive analysis of current performance, competitive landscape, and growth opportunities.

2

Campaign Architecture

Design optimal campaign structure based on your business model, products, and target audiences.

3

Implementation & Testing

Launch campaigns with proper tracking, bidding strategies, and creative testing frameworks.

4

Optimization & Scaling

Continuous optimization based on performance data, scaling winning strategies and eliminating waste.

Real Results

LogicMonitor
Reduced CAC by 34% while scaling spend 3x
Read Case Study →
OPEX Fitness
Achieved <$100 CAC for high-ticket coaching programs
Read Case Study →
Enterprise SaaS Client
Generated $7.5M in pipeline from $250K spend

How We Compare

While we respect our competitors, our approach differs significantly from typical agencies.

Large Agencies (Wpromote, iProspect)

Their Strengths
  • Global reach
  • Large teams
  • Brand recognition
Our Advantage

Direct partner attention, no junior teams, faster optimization cycles

Freelancers/Consultants

Their Strengths
  • Lower cost
  • Flexibility
  • Direct communication
Our Advantage

Enterprise experience, proven playbooks, team redundancy, advanced tools

In-House Teams

Their Strengths
  • Deep product knowledge
  • Full control
  • No agency fees
Our Advantage

Cross-industry insights, platform relationships, specialized expertise, scalability

Common Questions

Everything you need to know about our google ads & youtube management services.

Ask a Question

How quickly can we see results from Google Ads optimization?

Initial improvements typically appear within 2-4 weeks, with significant performance gains visible within 60-90 days. Complex optimizations and scaling occur over 3-6 months.

Do you work with existing Google Ads accounts or only new ones?

We work with both existing accounts and new setups. For existing accounts, we start with a comprehensive audit to identify immediate opportunities.

What's your approach to bidding strategies?

We use a data-driven approach, typically starting with manual bidding for control and learning, then transitioning to automated strategies like Target CPA or ROAS once we have sufficient data.

How do you handle creative testing for YouTube campaigns?

We implement systematic creative testing frameworks, testing different hooks, CTAs, and formats while maintaining statistical significance across all tests.

What minimum ad spend do you recommend for Google Ads?

For meaningful testing and optimization, we recommend at least $10,000/month in ad spend. However, we work with budgets ranging from $10K to $500K+ monthly, adapting strategies to your scale.

How do you handle Google Ads for multiple locations or service areas?

We design location-specific campaign structures with geo-targeted ads, local extensions, and customized landing pages to maximize relevance and conversion rates in each market.

What's your experience with B2B vs B2C Google Ads?

We have extensive experience in both. B2B requires longer attribution windows, more touchpoints, and LinkedIn integration, while B2C focuses on immediate conversions and broader targeting.

How do you measure success beyond ROAS?

We track comprehensive KPIs including CAC, LTV:CAC ratio, conversion rate, quality score improvements, impression share, and incremental revenue lift through controlled testing.

Ready to See What's Possible?

Every engagement starts with a free audit. We'll analyze your current performance, identify waste, and show you exactly where the opportunities are—no strings attached.