Best Marketing Agency for Amazon Sellers
Former Google & Amazon leaders delivering data-driven performance marketing for amazon sellers. $15-$80 average CAC. Proven strategies at scale.
Amazon Sellers Quick Facts
Typical Investment Range
$10K-$150K/month
Average CAC Range
$15-$80
Average LTV Range
$100-$500
Best Platforms
Competition Level
Why PCG is the Best Marketing Agency for Amazon Sellers
We bring enterprise-level expertise and proven strategies specifically tailored for amazon sellers.
Amazon advertising specialists with Sponsored Products/Brands/Display expertise
External traffic strategists driving Google/Meta traffic to Amazon listings
Listing optimization experts improving organic rankings and conversion rates
Understanding of Amazon algorithm, BSR mechanics, and A9 search
Portfolio management across multiple SKUs, variations, and product launches
Amazon Sellers Marketing Challenges We Solve
We understand the unique obstacles facing amazon sellers and have proven solutions.
Common Challenges
High competition and rising ACoS on Amazon Sponsored Products
Algorithm changes and Amazon policies impacting rankings and visibility
Dependence on Amazon platform limiting brand building and customer ownership
Thin margins with FBA fees, referral fees, and advertising costs
Difficulty driving external traffic that converts on Amazon
Our Solutions
Amazon Ads optimization (Sponsored Products, Brands, Display) with bid management
External traffic campaigns (Google, Meta, YouTube) driving Amazon sales
Listing optimization for organic rankings (SEO, A+ content, images)
Multi-product portfolio strategy balancing hero SKUs with long-tail variants
Attribution tracking connecting external campaigns to Amazon sales and BSR movement
Best Services for Amazon Sellers
Google Ads & YouTube Management
RecommendedSearch, Shopping, Display, Performance Max, YouTube
We've mastered every aspect of the Google Ads ecosystem through years of enterprise-level optimization and direct platform experience. We understand how to engineer campaigns that drive scalable, profitable growth at any scale.
Meta & LinkedIn Advertising
RecommendedFacebook, Instagram, LinkedIn campaign management
We extend performance across all major platforms, managing high-impact campaigns on Meta and LinkedIn. Whether reaching consumers or business decision-makers, we deploy the right creative, audience strategy, and measurement framework.
Analytics & Measurement
RecommendedGA4, attribution modeling, incrementality testing
Every engagement begins with strong measurement. We build reliable, modern analytics foundations so you can trust your numbers. Our team is fluent in attribution, incrementality testing, and marketing mix modeling.
AI & Future-Ready Strategy
LLM optimization, conversational commerce, AI monitoring
As the marketing landscape shifts toward AI-native interfaces, we help brands stay visible and relevant. From monitoring your brand's representation in AI outputs to advising on strategies for conversational commerce.
Amazon Sellers Marketing FAQs
Can you manage both Amazon Ads and external traffic campaigns?
Yes, we manage Amazon internal ads (Sponsored Products, Sponsored Brands, Sponsored Display) plus external traffic from Google Ads, Meta, and YouTube driving sales to Amazon. Combined approach maximizes visibility while reducing dependence on expensive Amazon ads.
How do you reduce ACoS while maintaining sales velocity?
We optimize bid strategies by keyword intent, daypart, and placement. We balance high-ACoS branded defense with efficient long-tail expansion. Focus is total profitability (TACoS) considering organic sales lift from advertising, not just ACoS in isolation.
What makes Amazon seller marketing different from Shopify?
Amazon sellers don't own customer data or relationships, can't build email lists, face algorithm dependency, and compete in Amazon's ecosystem. We focus on BSR improvement, listing optimization, review generation, and external traffic to reduce Amazon ad dependency.
How do you drive external traffic that converts on Amazon?
We use Amazon Attribution to track external traffic sources. Google and YouTube campaigns target branded and product-specific searches. Meta focuses on awareness and consideration driving "Amazon searches". Landing pages can use Amazon Storefronts or attribution links.
What budget do Amazon sellers need for marketing?
Minimum $10K/month combining Amazon internal ads and external traffic. Growing sellers typically invest $25-$50K monthly, while established brands scale to $75-$150K+ depending on product portfolio size, margins, and competition level.
Can you help with Amazon product launches?
Yes, we create launch strategies including initial review generation, aggressive sponsored ads to build BSR, external traffic for ranking momentum, A+ content optimization, and post-launch optimization toward profitable ACoS as organic rankings improve.
Related Industries
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