Best Marketing Agency for Consulting Firms
Former Google & Amazon leaders delivering data-driven performance marketing for consulting firms. $500-$3,000 average CAC. Proven strategies at scale.
Consulting Firms Quick Facts
Typical Investment Range
$10K-$75K/month
Average CAC Range
$500-$3,000
Average LTV Range
$50,000-$500,000
Best Platforms
Competition Level
Why PCG is the Best Marketing Agency for Consulting Firms
We bring enterprise-level expertise and proven strategies specifically tailored for consulting firms.
Deep B2B consulting and professional services expertise
Account-based marketing specialists with LinkedIn advanced targeting
Long sales cycle experience with multi-touch attribution modeling
Former enterprise leaders who understand complex buying committees
Thought leadership content strategy and distribution expertise
Consulting Firms Marketing Challenges We Solve
We understand the unique obstacles facing consulting firms and have proven solutions.
Common Challenges
Long enterprise sales cycles (6-18 months) requiring sustained engagement
Complex decision-making units with multiple stakeholders across organizations
Highly competitive markets with established firms dominating search results
Difficulty quantifying ROI and proving value before engagement
Need for thought leadership and credibility establishment
Our Solutions
Account-based marketing (ABM) on LinkedIn targeting specific companies and decision-makers
YouTube thought leadership series positioning partners as industry experts
Google Ads targeting high-intent consulting keywords and industry-specific searches
Multi-stakeholder nurture campaigns engaging various buying committee members
Advanced attribution tracking from initial touch through signed SOW and revenue
Best Services for Consulting Firms
Meta & LinkedIn Advertising
RecommendedFacebook, Instagram, LinkedIn campaign management
We extend performance across all major platforms, managing high-impact campaigns on Meta and LinkedIn. Whether reaching consumers or business decision-makers, we deploy the right creative, audience strategy, and measurement framework.
Analytics & Measurement
RecommendedGA4, attribution modeling, incrementality testing
Every engagement begins with strong measurement. We build reliable, modern analytics foundations so you can trust your numbers. Our team is fluent in attribution, incrementality testing, and marketing mix modeling.
Google Ads & YouTube Management
RecommendedSearch, Shopping, Display, Performance Max, YouTube
We've mastered every aspect of the Google Ads ecosystem through years of enterprise-level optimization and direct platform experience. We understand how to engineer campaigns that drive scalable, profitable growth at any scale.
AI & Future-Ready Strategy
RecommendedLLM optimization, conversational commerce, AI monitoring
As the marketing landscape shifts toward AI-native interfaces, we help brands stay visible and relevant. From monitoring your brand's representation in AI outputs to advising on strategies for conversational commerce.
Consulting Firms Marketing FAQs
How do you approach ABM for consulting firms?
We create target account lists based on firmographics, deploy personalized LinkedIn campaigns to decision-makers, develop custom content for key accounts, and track engagement across the buying committee. ABM is ideal for high-value consulting engagements.
What types of consulting can you market?
We work across strategy consulting, management consulting, IT consulting, HR consulting, operations consulting, and specialized practices. Each practice area requires unique messaging and targeting strategies based on buyer personas and pain points.
How do you measure ROI with long sales cycles?
We track leading indicators (MQLs, SQLs, opportunities created) while implementing CRM integration for closed-loop reporting from first touch through signed engagements and revenue. We optimize toward pipeline generation and opportunity quality, not just leads.
What budget do consulting firms need for marketing?
Minimum $10K/month for boutique firms targeting mid-market clients. Larger firms targeting enterprise accounts typically invest $25K-$75K+ monthly. Higher budgets enable ABM, thought leadership content, and multi-channel strategies.
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