Financial Services Performance Marketing

Lead generation for wealth management, insurance, lending, and fintech companies.

$325
Cost per qualified investor lead
28%
Lead to client conversion rate
12x
Average client lifetime ROI

Financial Services Quick Facts

Typical Investment Range

$25K-$250K/month

Average CAC Range

$500-$5,000

Average LTV Range

$10,000-$100,000

Key Keywords

financial advisorinvestment serviceswealth managementretirement planning

Financial Services Marketing Challenges We Solve

Every industry has unique challenges. Here's how we address the specific obstacles facing financial services companies.

Common Challenges

Strict compliance and regulations

High trust requirements

Complex product education needs

Long decision timelines

Sensitive financial targeting

Our Solutions

Compliance-approved ad copy and landing pages

Educational content funnel strategies

Remarketing with value propositions

Calculator and tool-based lead capture

Webinar and consultation funnels

Best Services for Financial Services

Google Ads & YouTube Management

Search, Shopping, Display, Performance Max, YouTube

We've mastered every aspect of the Google Ads ecosystem through years of enterprise-level optimization and direct platform experience. We understand how to engineer campaigns that drive scalable, profitable growth at any scale.

Key Benefits for Financial Services:

  • Search campaign architecture and optimization
  • Shopping feed optimization and bidding strategies
  • YouTube campaign creation and creative testing
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Meta & LinkedIn Advertising

Facebook, Instagram, LinkedIn campaign management

We extend performance across all major platforms, managing high-impact campaigns on Meta and LinkedIn. Whether reaching consumers or business decision-makers, we deploy the right creative, audience strategy, and measurement framework.

Key Benefits for Financial Services:

  • Advanced audience targeting and lookalike modeling
  • Creative testing and optimization frameworks
  • LinkedIn B2B campaign optimization
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Analytics & Measurement

GA4, attribution modeling, incrementality testing

Every engagement begins with strong measurement. We build reliable, modern analytics foundations so you can trust your numbers. Our team is fluent in attribution, incrementality testing, and marketing mix modeling.

Key Benefits for Financial Services:

  • GA4 implementation and optimization
  • Custom conversion tracking setup
  • Attribution modeling and analysis
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AI & Future-Ready Strategy

LLM optimization, conversational commerce, AI monitoring

As the marketing landscape shifts toward AI-native interfaces, we help brands stay visible and relevant. From monitoring your brand's representation in AI outputs to advising on strategies for conversational commerce.

Key Benefits for Financial Services:

  • AI search optimization and monitoring
  • Large language model visibility strategies
  • Conversational commerce preparation
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Financial Services Marketing FAQs

What makes PCG different for Financial Services marketing?

Unlike generalist agencies, we specialize exclusively in financial services marketing with deep understanding of your industry's regulations, customer behavior, and competitive landscape. Our team has managed campaigns for numerous financial services companies with budgets ranging from $25K-$250K/month.

What results can we expect for Financial Services campaigns?

Based on our experience with financial services clients, we typically achieve $325 in key performance metrics. However, results vary based on your specific market position, budget, and competitive environment.

Do you understand Financial Services compliance requirements?

Absolutely. We stay current with all financial services advertising regulations and platform policies. Our campaigns are designed to meet compliance standards while maximizing performance within those constraints.

Ready to Dominate Financial Services Marketing?

Get a customized strategy built specifically for financial services companies with proven results and industry expertise.