E-commerce & DTC Performance Marketing
Scaling online revenue for direct-to-consumer brands and e-commerce retailers.
E-commerce & DTC Quick Facts
Typical Investment Range
$10K-$500K/month
Average CAC Range
$25-$150
Average LTV Range
$100-$600
Key Keywords
E-commerce & DTC Marketing Challenges We Solve
Every industry has unique challenges. Here's how we address the specific obstacles facing e-commerce & dtc companies.
Common Challenges
Rising customer acquisition costs
iOS 14+ tracking limitations
Inventory and seasonality management
Competition from marketplaces
Attribution across channels
Our Solutions
Shopping campaign optimization
Dynamic product ads on social
Email and SMS retention campaigns
Conversion rate optimization
Influencer and affiliate integration
Best Services for E-commerce & DTC
Google Ads & YouTube Management
Search, Shopping, Display, Performance Max, YouTube
We've mastered every aspect of the Google Ads ecosystem through years of enterprise-level optimization and direct platform experience. We understand how to engineer campaigns that drive scalable, profitable growth at any scale.
Key Benefits for E-commerce & DTC:
- Search campaign architecture and optimization
- Shopping feed optimization and bidding strategies
- YouTube campaign creation and creative testing
Meta & LinkedIn Advertising
Facebook, Instagram, LinkedIn campaign management
We extend performance across all major platforms, managing high-impact campaigns on Meta and LinkedIn. Whether reaching consumers or business decision-makers, we deploy the right creative, audience strategy, and measurement framework.
Key Benefits for E-commerce & DTC:
- Advanced audience targeting and lookalike modeling
- Creative testing and optimization frameworks
- LinkedIn B2B campaign optimization
Analytics & Measurement
GA4, attribution modeling, incrementality testing
Every engagement begins with strong measurement. We build reliable, modern analytics foundations so you can trust your numbers. Our team is fluent in attribution, incrementality testing, and marketing mix modeling.
Key Benefits for E-commerce & DTC:
- GA4 implementation and optimization
- Custom conversion tracking setup
- Attribution modeling and analysis
AI & Future-Ready Strategy
LLM optimization, conversational commerce, AI monitoring
As the marketing landscape shifts toward AI-native interfaces, we help brands stay visible and relevant. From monitoring your brand's representation in AI outputs to advising on strategies for conversational commerce.
Key Benefits for E-commerce & DTC:
- AI search optimization and monitoring
- Large language model visibility strategies
- Conversational commerce preparation
E-commerce & DTC Marketing FAQs
What makes PCG different for E-commerce & DTC marketing?
Unlike generalist agencies, we specialize exclusively in e-commerce & dtc marketing with deep understanding of your industry's regulations, customer behavior, and competitive landscape. Our team has managed campaigns for numerous e-commerce & dtc companies with budgets ranging from $10K-$500K/month.
What results can we expect for E-commerce & DTC campaigns?
Based on our experience with e-commerce & dtc clients, we typically achieve 3.8x in key performance metrics. However, results vary based on your specific market position, budget, and competitive environment.
Do you understand E-commerce & DTC compliance requirements?
Absolutely. We stay current with all e-commerce & dtc advertising regulations and platform policies. Our campaigns are designed to meet compliance standards while maximizing performance within those constraints.
Ready to Dominate E-commerce & DTC Marketing?
Get a customized strategy built specifically for e-commerce & dtc companies with proven results and industry expertise.