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Cover01 / 10

A short case
for working
with us.

Performance marketing built around the business, not the playbook.

Pivotal Consulting Group2026
.pivotal
The roster02 / 10
The roster

A few of the brands
we serve.

Companies with a story worth telling or a product worth selling. The kind worth building around.

LogicMonitor
Observability
Egnyte
Enterprise SaaS
Arize AI
ML Observability
Lightning AI
AI Infra
OPEX Fitness
Fitness Education
SeaWorld
Entertainment
Betenbough Homes
Homebuilding
Portless
Commerce Ops
Berry Street
Health & Wellness
Pivotal Consulting Group2026
.pivotal
The thesis03 / 10
Why Pivotal

Built around the business,
not the playbook.

A playbook gets you 60% of the way. The rest is the stuff no framework teaches you. How the business works, what the auction’s doing, the operating details that cost you money.

That last 40% is the whole game. It’s most of what we do, and it’s why we stay small.

James Murray signatureRyan Pantaleo signature
Pivotal Consulting Group2026
.pivotal
Receipts04 / 10
Featured win · LogicMonitor
$7.5M
Reallocated annual spend
Case study · 2024

Two years of trials that never closed.

Closed-loop Salesforce integration surfaced $7.5M flowing into campaigns that hadn’t generated a closed deal in two years. Budget rebuilt against revenue, not the proxy.

$250M+
Managed to date
2.2×
Channel ROAS uplift
30 days
Avg time to value
50×
Signups · OPEX Fitness
Pivotal Consulting Group2026
.pivotal
How we engage05 / 10
How we engage

It gets better the longer we run it.

Nobody can promise a hockey stick in week one. We just build the conditions for it.

Quick winsIntegrationCompounding
01
Days 1 to 30

Quick wins.

Every account has leaks. We find yours in the first two weeks and start plugging them.

02
Days 30 to 90

Integration.

CRM-to-ads, attribution that survives an audit, the measurement plumbing most teams never get to.

03
Day 90+

Compounding.

Budget moves to revenue. Growth bends because the signal is finally honest.

Pivotal Consulting Group2026
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The bar06 / 10
The bar

The four rules
we hold ourselves to.

  1. 01Senior on every call.
  2. 02The team in the room is the team on the work.
  3. 03We respond inside one business day.
  4. 04We turn down work we can't do well.
Pivotal Consulting Group2026
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In their words07 / 10
In their words

The people whose
budget we touch.

Since partnering with PCG in January '23, LogicMonitor has experienced a noticeable boost in our business. Their expertise in SEM has greatly enhanced our pipeline generation efforts, making it our top-performing marketing investment.
Ryan Kam · Ex-CMO · LogicMonitor
Working with PCG over the past six months has allowed CoachRx to establish a sound paid search foundation. Ryan and team demonstrated expertise in campaign setup, seamlessly integrating our CRM and Google Analytics systems for improved tracking.
Kandace Dickson · CMO · OPEX Fitness
Pivotal Consulting Group2026
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The partners08 / 10
The founders

We stay close to the work.

James
Murray
Founding Partner
LinkedIn

Runs the analytics practice. Five years at Google as an Analytical Lead, trained by the economists who helped build the ad auction. Then his own agency, then marketing finance at AWS, where he built the first measurement framework across a $1.6B annual budget.

Ryan
Pantaleo
Founding Partner
LinkedIn

Runs the growth practice. Years at Shopify leading sales for merchants from seed-stage to enterprise, and part of the Google team that advised advertisers on scaling their Google Ads investment.

Pivotal Consulting Group2026
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Who runs your account09 / 10
Who runs your account

The people
on your account.

Every account is led day-to-day by a senior strategist who has run more than $10M in spend. James and Ryan stay close to the work.

That’s the deal. It doesn’t change as we grow.

01Senior strategist

Owns the daily work. Builds the campaigns, runs the reporting, writes the weekly recommendations.

02Partner review

Founders set the direction and hold the quality bar.

03Direct access

The people on the call are the people doing the work. Founders included.

Pivotal Consulting Group2026
.pivotal
Let's talk10 / 10
Let’s talk

What can we
do for you?

Pivotal Consulting Group2026
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