# For the businesses worth building around.

> We work with great businesses. Founder-led performance marketing built around the business, not the playbook. Paid search, paid social, and paid LLM.

Canonical: https://www.pivotal-consulting-group.com/

We don’t have a story without our clients. So we keep the roster small and the work in senior hands across paid search, paid social, and paid LLM.

## Built around the business, not the playbook.

A playbook gets you 60% of the way. The rest is the stuff no framework teaches you. How the business actually works, what the auction’s doing, the operating details that cost you money. That last 40% is the whole game. It’s why we stay small.

## The receipts.

The numbers behind the work. Money we moved, not platform-reported credit.

- **$250M+** — Managed to date
- **2.2×** — Channel ROAS uplift
- **30 days** — Avg time to value
- **50×** — Signups · Fitness education

## It gets better the longer we run it.

Quick wins ship first. Then the unglamorous integration work. Then it compounds.

### Quick wins. (Days 1 to 30)

Every account has leaks. Wasted spend, broken tracking, conversions credited to the wrong place. We find yours in the first two weeks and start plugging them. It’s the cleanup that should’ve happened months ago.

### Integration. (Days 30 to 90)

CRM-to-ads, attribution that survives an audit, the measurement plumbing most teams never get to. It’s unglamorous, and it’s what makes everything after it possible.

### Compounding. (Day 90+)

Budget moves to revenue, not platform conversions. Growth bends because the signal is finally honest. The longer we run, the better the data and the more confident the calls.

## What we run

- **[Paid Search](https://www.pivotal-consulting-group.com/services/paid-search)** — The auction is a market and your keywords are a portfolio. Google does exactly what you tell it, so the work is the signal and the settings, groomed weekly. Surfaces: Google Ads, Bing Ads.
- **[Paid Social](https://www.pivotal-consulting-group.com/services/paid-social)** — We run the buy with the same signal discipline as search. Creative comes from your team or partners we bring, and either way the work ships. Surfaces: Meta, LinkedIn, Reddit, AppLovin, X, YouTube.
- **[Paid LLM](https://www.pivotal-consulting-group.com/services/paid-llm)** — Paid placement inside ChatGPT, running today across several clients. Early, cheap, measured without pretending, sized so “not yet” doesn’t hurt. Surfaces: OpenAI.

## What can we do for you?

Tell us about the work. A founder replies inside one business day, and says so plainly if we are not the right fit.

- Contact: https://www.pivotal-consulting-group.com/contact

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**Pivotal Consulting Group** — founder-led performance marketing. Paid search, paid social, paid LLM.

- Site: https://www.pivotal-consulting-group.com
- When to bring us in: https://www.pivotal-consulting-group.com/agents.md
- Content index: https://www.pivotal-consulting-group.com/llms.txt
- Sitemap: https://www.pivotal-consulting-group.com/sitemap.xml
- Contact: james@pivotal-consulting-group.com (a founder replies inside one business day)